PART 01
What Happened to Reddit Awards in 2023
Reddit retired the Coins and Awards system in September 2023. Coins were Reddit's internal currency, used to give Awards (Silver, Gold, Platinum, Argentium, Ternium, plus dozens of community-specific awards) to posts and comments. Each award placed a visible badge on the target, displayed a recognition banner, and the Gold tier granted the recipient a free month of Reddit Premium. The system existed since 2018 and was a meaningful social-proof signal for high-quality posts.
The retirement was part of Reddit's monetization simplification ahead of the company's IPO process. Awards are no longer purchasable, the Coin balances were converted out, and posts that previously displayed award badges had those badges removed from the post display. Any service that still claims to sell traditional Reddit Awards in 2024 or later is misrepresenting what it delivers; the underlying system does not accept the input.
Reddit's modern monetization is a Contributor Program that pays out karma earnings to creators meeting eligibility thresholds, plus Reddit Premium subscriptions for ad-free browsing and the Premium badge. Neither maps cleanly to the old Award flow, which is why this service category needs an honest reframe.
PART 02
The Modern Equivalent: Premium Gifts and Bundles
Two services replace what Reddit Awards used to do, and both are available here.
Reddit Premium Gift Months
The most direct replacement for the old Gold award. Premium gifts are billed through Reddit's normal Premium subscription flow on the supply side, and the recipient gets a real Reddit Premium subscription for the gifted duration. They receive ad-free Reddit browsing, access to premium-only subreddits, the Premium badge next to their username in posts and comments, the monthly Coin allowance Reddit still grants to Premium members (yes, Coins still exist for Premium members even after the Awards retirement), and full premium feature access. The recipient sees a notification on their account from u/Reddit indicating someone gifted them Premium.
Standout-Post Bundles
The closest replacement for the visual standout effect awards once gave to a high-quality post. A bundle combines a sized upvote order with a small custom-phrase comment order, paced to land in the early window, so the post climbs Hot and the comment thread looks like the post earned community recognition. This is what awards visually signaled to passing readers; the bundle reproduces the effect without relying on a system that no longer exists.
If the goal of a traditional award purchase was to make the recipient feel rewarded, Premium gifts are the choice. If the goal was to make the post visibly stand out to subreddit readers, the bundle is the choice. Some customers buy both for the same post: Premium gift to the OP plus a standout bundle on the post.
PART 03
Premium Tiers and Bundle Sizes
Premium Gift Durations
Available in 1-month, 3-month, and 12-month variants. The longer durations cost proportionally less per month than buying single months repeatedly. The 12-month gift is the strongest signal of recognition and is the closest modern equivalent in scale to what a Platinum-tier award once delivered.
Bundle Sizes
Bundles come in three sizes calibrated to typical post performance levels: light (50 upvotes + 5 comments, for small subreddits or quiet posts), standard (200 upvotes + 15 comments, for general front-page push), and heavy (1,000 upvotes + 50 comments, for major launch posts in active subreddits). Pacing is automatic across the first 1 to 3 hours.
Combination Orders
Combining a Premium gift to the post author with a standout bundle on the post produces both the personal recognition signal and the visible-on-thread effect. Combination orders run at a small discount versus ordering the two separately.
PART 04
How Delivery Works for Premium vs Bundles
Premium gifts are billed through Reddit's actual Premium purchase flow on the supply side. The supply account pays for the Premium subscription duration through Reddit's normal payment pipeline and gifts it to the recipient username you provide. The recipient gets the Reddit-generated gift notification, and the Premium badge appears next to their username everywhere they post or comment for the duration. Delivery typically lands within 5 to 30 minutes of order placement, depending on the supply queue.
Bundles route through the same supply network used for upvote and comment orders. Upvotes begin landing within 60 seconds of order placement, paced across the first 1 to 3 hours. Comments are written from the standard bundle phrase list (which you can override with your own custom phrases if you want a specific voice) and paced to interleave with the upvote curve.
PART 05
Safety and What Reddit Detects
Premium gifts use Reddit's own Premium purchase flow with real billing on the supply side. There is no exploit, no fake badge, no spoofed display. The recipient receives the same Premium subscription Reddit sells through its own checkout, just gifted from a different buyer. Reddit's enforcement around gifts targets fraudulent payment patterns (stolen-card purchases, chargeback attempts), not real Premium gifts from accounts that pay through legitimate paths.
NLO SMM only needs the public recipient username (for gifts) or post URL (for bundles). No login, no OAuth, no password. The safety surface on your end is what your account does on Reddit: do not run automation on your own account, do not coordinate vote manipulation from alt accounts, and stay within subreddit rules. No provider can guarantee against future platform policy changes.
PART 06
When to Use Each Option
Use Premium Gifts when: you want to thank or recognize a specific person directly; the recipient is someone whose ongoing Reddit activity will benefit from ad-free browsing and the Premium badge; the recognition is the goal more than the post visibility; you are running a community-rewards program for a subreddit you moderate.
Use Standout Bundles when: the goal is to make a specific post stand out to subreddit readers; the post is a launch, brand campaign, or content piece that needs front-page traction; the recognition is the side effect of the visible-on-thread engagement rather than the focus.
Use both when: you are launching a major post (product launch, AMA, big announcement) and want both the recognition signal to the author and the visible standout effect on the post itself.
PART 07
API and Bulk Gifting for Community Teams
The REST API at /api is used by community teams (Discord-to-Reddit crossovers, subreddit moderator teams, brand-community programs) for batched Premium gifting on a schedule. Typical pattern: a quarterly community-rewards program identifies top contributors and the API gifts them Premium months in a single batch order. Reseller panels also use the API to forward gift orders through their storefronts.
PART 09
Mistakes That Hurt Results
Expecting traditional awards to still work
Reddit removed Coins and Awards in September 2023. No provider can deliver a Gold, Platinum, or community-specific award badge on a post now; the underlying system does not exist. If a competitor service claims to sell traditional Reddit Awards in 2024 or later, they are misrepresenting what they deliver.
Gifting Premium to inactive accounts
The recipient gets the most value from Premium when they actively use Reddit. Gifting to an inactive account wastes the ad-free benefit and the Coin allowance.
Ordering a bundle without considering subreddit size
A heavy bundle (1,000 upvotes + 50 comments) on a small subreddit with 50-upvote average posts produces a result that draws the wrong kind of attention from mods. Match bundle size to typical subreddit performance.
Using any service that asks for your password
No award or gift service needs your password. The recipient username or post URL is the only input required.